Richard Liu is The American Founder of The E-commerce Site

Richard Liu is the American founder of the e-commerce site, also known as “China’s Amazon.” is China’s largest online retailer, with more than 240 million active buyers and sellers. Liu is also the founder of the China-U.S. shared economic growth zone and the China United Network Communications, a non-profit organization aiming to build the world’s leading blockchain and communications platform for the global Internet. In a country where most of the population shops online, Liu Qiangdong is at the forefront of China’s e-commerce revolution.

  1. About The Company has grown steadily since it was founded in 2000, and Richard Liu’s leadership has been a key reason. Before founding, Liu founded, which is now the largest e-commerce company globally by the value of transactions. Liu’s vision of e-commerce sites that are not just platforms for buying and selling goods but also places where customers can find information, interact with brands, and purchase goods at lower prices has been embraced by American consumers. Richard Liu has built his e-commerce empire by focusing on the customer, and he does the same at

  1. The company’s business model is a B2B platform that sells both brand-name and private label products from China and other countries to Chinese consumers, who are the majority of its customers.’s e-commerce platform is very different from Amazon’s in that it doesn’t sell products directly to customers. Instead, uses its e-commerce platform to help supply chain partners (such as manufacturers) sell their products directly to customers through the platform, which generates revenue for the platform by selling a commission on each sale made through its website or app.

Though is still small compared to Amazon, it has a big potential to grow in the future. The company’s business model helps them achieve its goal of making a profit and growing the e-commerce market in China, which is why they have been successful.

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